At Sender, we’re constantly refining our product to help you achieve even better results. 

This month’s updates are packed with features designed to streamline your workflow and boost engagement. Let’s dive in!

Take control of your automated email campaigns with improved timing options. Now you can:

• Schedule emails for specific dates. Ensure your key announcements, like webinar reminders or promotional campaigns, reach your subscribers exactly when needed, regardless of when they subscribed.
• Optimize send times by the hour. Know your audience’s peak activity? Set your emails to send during those hours to boost open rates and engagement.
• Fine-tune delivery by day of the week. Avoid sending emails on days when engagement is typically low. For example, you can target your audience exclusively on weekdays for the best results.
• Personalize delays with custom fields. Go beyond fixed delays. Tailor the timing of your automated messages based on individual subscriber data in custom fields.

Stop wasting time searching through countless segments. Now, you can mark your most valuable segments as favorites for quick access. It’s that simple:

Keep your segments fresh and relevant with the new dynamic segmentation feature. 

We automatically refresh segments every 24 hours, identifying key customer behaviors like inactivity. For example, you can easily target subscribers who haven’t opened any campaigns in the last 30 days with a re-engagement campaign.

Get ahead of the holiday rush! We’ve created email and popup templates designed for Black Friday and Cyber Monday promotions to help you capitalize on the season.