PetPlate (petplate.com) is one of the most recognized fresh dog food subscription services in the USA — and one of the few to appear on Shark Tank. Founded after its creator witnessed what actually goes into mass-produced commercial dog food and decided there had to be a better way, PetPlate delivers personalized, human-grade, freshly cooked dog meals directly to your door in pre-portioned, flash-frozen containers.

Every PetPlate meal is prepared in a USDA-inspected kitchen using human-grade ingredients — the same standard as food made for people. Recipes are formulated by a board-certified veterinary nutritionist and meet AAFCO standards for complete and balanced nutrition. The meats are USDA-certified, sourced from US suppliers, with no corn, soy, meat by-products, artificial preservatives, or fillers of any kind.

PetPlate has delivered more than 15 million meals to dogs across the USA and maintains a loyal subscriber base that consistently reports improvements in energy, coat health, digestion, and picky-eater acceptance within weeks of switching.

What PetPlate Offers

FreshCooked Meals (Human-Grade, Pre-Portioned, Flash-Frozen):

• Barkin' Beef — Beef, apples, beef liver, carrots, potatoes, and pumpkin. High protein, ideal for dogs with sensitive stomachs or grain sensitivities. The original PetPlate recipe and still the most popular
• Chompin' Chicken — Lean, grain-free chicken recipe consistently favored by picky eaters. Chicken is the first ingredient, followed by fresh vegetables and whole-food additions
• Tail Waggin' Turkey — Easy-to-digest mild turkey formula. Ideal for dogs with sensitive digestion or those transitioning from kibble for the first time
• Lip Lickin' Lamb — Novel protein formula with omega fatty acids that support skin and coat health. A good option for dogs with chicken or beef sensitivities
• Power Packed Pork — High-protein pork recipe designed to promote skin and coat health. One of PetPlate's newer additions to the lineup
• Lean & Mean Venison — Lower-fat novel protein venison recipe. Ideal for overweight dogs or those needing a hypoallergenic protein source

FreshBaked Dry (Human-Grade Kibble Alternative):

• FreshBaked Chicken — Oven-baked, grain-free dry dog food with the same human-grade ingredient quality as FreshCooked. Pre-biotic and postbiotic support for gut health. The crunch of kibble with the quality of fresh food
• Roost Rulin' Chicken (FreshBaked) — A grain-free baked dry option for dogs that prefer a crunchy texture

Topper Plans:

• Topper Plan — 25% of a Full Plan — a cost-effective way to add human-grade fresh food to your dog's current kibble without fully switching. Mix in with existing food or serve as an occasional complete meal

Pricing at a Glance

60% off your first box + free bag of treats — the best deal for new customers. After your first box, subscriptions continue at regular pricing with automatic delivery on your chosen schedule. Subscriptions can be paused, skipped, or cancelled anytime. Backed by a 100% money-back guarantee on your first order.

Why We Recommend PetPlate

PetPlate stands out in the fresh dog food market for three reasons: genuine USDA-kitchen preparation (not just "human-grade" labeling), board-certified veterinary nutritionist formulation (not just "vet-approved"), and the widest protein variety of any fresh dog food subscription service. For picky dogs, the palatability track record is exceptional — countless customers report dogs who refused every previous food eating PetPlate enthusiastically from the first meal.

Find the latest PetPlate coupon codes on this page — including 60% off your first box with free treats included.